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Spring 2011


New website, new newsletter design

Paula's Texas Spirits' web site and newsletter got a facelift thanks to Jenna Noel of Impact Productions. Check out the new recipe list--easy to print out and keep near your liquor stash to consult when you are looking for the perfect cocktail. Sadly, we had to omit lists of places to buy and drink the products due to TABC regulations.
Please contact us with any ideas you have that would make the site more useful or fun.

We've got a new product Facebook page, too, that you can "like" to keep up with all our latest news.
Events
Texas Hill Country Wine & Food Festival
Stars Over Texas
Thursday, Mar. 31 7-10 p.m.
Long Center, Austin

East Austin Farm Tour
Sunday, Apr. 17 1-5 p.m.
Hausbar Farm, Austin

13th Annual Garden Party
VIP reception
Thursday, Apr. 28
5:30-6:30 p.m.
Umlauf Sculpture Garden, Austin



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Drink of the Month

Paula Smash
Paula SmashRecipe by Mike Martensen
The Cedars Social

A smash is a variation on a julep, famously known for using mint, which is plentiful around Austin in spring. Mike came up with this recipe to accentuate the bright orange flavor of PTO against the mint.

2 oz. PTO

1 oz. lemon juice 

1 oz. simple syrup

2 dashes Angostura bitters

6 large mint leaves

   

In a mixing glass, gently muddle mint with simple syrup. Add PTO, lemon juice, bitters, and ice. Shake and strain into a collins glass filled with crushed ice. Garnish with mint sprig.

 


Paula on TV's Drinking Made Easy

Zane Lamprey checked out Paula's distillery in the Austin episode of Drinking Made Easy. Hey folks, it was 10 a.m., and I was supposed to be chipper next to this comedian. Notice at the beginning I look like a disgruntled kindergarden teacher but progressively lighten up after a few sips of PTO. Wait for the Paula's Punch at the end.
Drinking Made Easy with Paula's Texas Spirits, Austin, TX
Drinking Made Easy with Paula's Texas Spirits, Austin, TX

Texas spirits get media attention

Smithsonian Magazine's article on Texas spirits highlights the success of the industry so far, but points out room for growth and opportunity for cooperative marketing as well. Austin station KVUE aired a revealing look at the Central Texas spirits industry. Tito Beveridge of Tito's Vodka and Dan Garrison of Garrison Brothers Distillery nab most of the air time, but kudos to David Jabour of Twin Liquors who gives the rest of us a shout-out.


Paula's Texas Orange 40% alc. by volume. Paula's Texas Lemon 30% alc. by volume. 
Bottled by Texacello LLC, Austin, TX. Drink responsibly.